PROGRAM

Fintech and Communications in the 5G Era

How will our lives change in the 5G era? This day dives into how mobile communications, payments and the world of finance will spark innovation across multiple industries.

10:30 - 11:15
Speech

The 4th industrial revolution and 5G: Changing Japan and the world

Hall B (Exhibition Hall)

Heizo Takenaka

Heizo Takenaka

Professor Emeritus of Keio University, Professor of Toyo University & former Minister of State

DETAILS
Opening Keynote
11:15 - 12:00
Opening Keynote

Rakuten Optimism 2019 Opening Keynote

Hall B (Exhibition Hall)

Mickey Mikitani

Mickey Mikitani

Chairman and CEO, Rakuten

DETAILS
12:00 - 12:40
Panel Discussion

5G impact on a networked society

Hall B (Exhibition Hall)

Bhaskar Gorti

Bhaskar Gorti

President, Nokia Software

DETAILS
Dave Ward

Dave Ward

Senior Vice President, CTO - Engineering and Chief Architect, Cisco

DETAILS
Nozomu Watanabe

Nozomu Watanabe

Senior Vice President, NEC

DETAILS
Tareq Amin

Tareq Amin

CTO, Rakuten Mobile

DETAILS
Yoshihisa Yamada

Yoshihisa Yamada

Group Executive Vice President, Rakuten President, Rakuten Mobile

DETAILS
13:40 - 14:15
Fireside Chat

Delivering the present and creating the future of 5G

Hall B (Exhibition Hall)

Robert Swan

Robert Swan

CEO, Intel

DETAILS
Mickey Mikitani

Mickey Mikitani

Chairman and CEO, Rakuten

DETAILS
14:15 - 14:35
Speech

5G and its impact

Hall B (Exhibition Hall)

Durga Malladi

Durga Malladi

SVP and GM, 4G/5G, Qualcomm Technologies

DETAILS
14:45 - 15:15
Fireside Chat

Fintech evolution: The Rakuten view

Hall B (Exhibition Hall)

Hitoshi Okabe

Hitoshi Okabe

Editor-in-Chief Nikkei FinTech

DETAILS
Masayuki Hosaka

Masayuki Hosaka

Representative Director and Vice Chairman, Rakuten, Fintech Segment Leader, President, Fintech Group Company, President, Rakuten Card

DETAILS
15:15 - 15:50
Speech

Rakuten's vision for an accelerating cashless society

Hall B (Exhibition Hall)

Koichi Nakamura

Koichi Nakamura

Group Managing Executive Officer, Rakuten, Representative Director and President, Rakuten Payment

DETAILS
15:50 - 16:20
Fireside Chat

The future of payment from an international brand perspective

Hall B (Exhibition Hall)

Nandan Mer

Nandan Mer

Japan Division President, Mastercard

DETAILS
Shigenobu Kobayashi

Shigenobu Kobayashi

Executive Officer, Rakuten, Executive Officer, Rakuten Pay Business Division General Manager, Rakuten Payment

DETAILS
16:30 - 17:05
Panel Discussion

5G and business change

Hall B (Exhibition Hall)

Tomomi Arakawa

Tomomi Arakawa

Vice President
Customer Success
IBM Japan

DETAILS
Yukiko Yamaguchi

Yukiko Yamaguchi

Managing Officer, Connected Solutions Company
Chief Marketing Officer of Enterprise Marketing, Panasonic

DETAILS
Yasufumi Hirai

Yasufumi Hirai

Group Executive Vice President, CIO & CISO, Rakuten

DETAILS
Masaya Mori

Masaya Mori

Executive Officer, Rakuten, Global Head, Rakuten Institute of Technology Worldwide

DETAILS
Lifestyles, Mobility & Branding in the 5G Era

The tech revolution of AI and IoT will be recharged by 5G. This day focuses on how everyday lifestyles, local communities and businesses will experience change.

10:30 - 11:05
Speech/Drone Demo

Lifestyles of the future: Drone and unmanned ground vehicle delivery

Hall B (Exhibition Hall)

Koji Ando

Koji Ando

Group Managing Executive Officer, Office Manager of CEO Office, Rakuten, Senior Director of Group Company Division and Senior Vice President of Investment & Incubation Company

DETAILS
11:05 - 11:40
Panel Discussion

2024: How the 5G era will transform Japan's aging population challenges

Hall B (Exhibition Hall)

Takashi Kadokura

Takashi Kadokura

Economist/Representative, BRICs Research Institute

DETAILS
Shunichi Kita

Shunichi Kita

Partner, Head of Telecom & Media Sector, Consulting Division, Nomura Research Institute

DETAILS
Takuro Morinaga

Takuro Morinaga

Economic Analyst/Professor, Dokkyo University

DETAILS
Masumi Sai

Masumi Sai

Economist, Institute of Current Business Studies, Showa Women's University, Ph.D. student, Hitotsubashi University

DETAILS
11:40 - 12:15
Panel Discussion

Customer psychology and neuroscience

Hall B (Exhibition Hall)

Ryuta Kawashima

Ryuta Kawashima

Director, Institute of Development, Aging and Cancer, Tohoku University

DETAILS
Takahiro Kikuchi

Takahiro Kikuchi

Senior Fellow at Nikkei BP Intelligence Group, Nikkei Business Publications

DETAILS
Nobuko Nakano

Nobuko Nakano

Neuroscientist, Doctor, Professor at Higashi Nippon International University

DETAILS
12:15 - 12:40
Fireside Chat

Travel, technology and membership

Hall B (Exhibition Hall)

Tony Fernandes

Tony Fernandes

Group CEO, AirAsia

DETAILS
Mickey Mikitani

Mickey Mikitani

Chairman and CEO, Rakuten

DETAILS
12:40 - 13:00
Fireside Chat

Ridesharing and the future of transportation

Hall B (Exhibition Hall)

John Zimmer

John Zimmer

Co-founder and President, Lyft

DETAILS
Mickey Mikitani

Mickey Mikitani

Chairman and CEO, Rakuten

DETAILS
13:30 - 16:30
Speech

[Invitation Only] RMP Conference 2019

Conference Center

14:00 - 15:30
Strategy Session

[Limited to Ichiba Merchants] Rakuten Ichiba strategy sharing session

Hall B (Exhibition Hall)

14:00 - 15:00
Speech & Strategy Session

[Limited to hotels and related companies] Rakuten Travel strategy sharing session

Hall A (Exhibition Hall)

15:50 - 16:25
Panel Discussion

Building brands that resonate worldwide

Hall B (Exhibition Hall)

Kundo Koyama

Kundo Koyama

Broadcast writer

DETAILS
Kashiwa Sato

Kashiwa Sato

Art Director and Creative Director, Samurai Inc.

DETAILS
Mickey Mikitani

Mickey Mikitani

Chairman and CEO, Rakuten

DETAILS
16:00 - 17:45
Speech

[Invitation Only] Rakuten's New Initiative: Movie and Content IP Business

Annex Hall 206

16:25 - 17:10
Panel Discussion

Regional communities: Building the future

Hall B (Exhibition Hall)

Toru Hashimoto

Toru Hashimoto

Former Governor of Osaka Prefecture, former Mayor of Osaka City

DETAILS
Satoko Ito

Satoko Ito

Broadcaster, visiting professor at the Graduate Institute for Entrepreneurial Studies, Itoigawa Geopark Ambassador

DETAILS
Yoko Suizu

Yoko Suizu

Representative, Limited Liability Company Forty R & C, Regional Revitalization and Town Development Consultant

DETAILS
17:10 - 17:55
Panel Discussion

Self-branding in the 5G era

Hall B (Exhibition Hall)

Sebastian Masuda

Sebastian Masuda

Artist

DETAILS
Chiaki

Chiaki

Television celebrity, voice actress, singer, designer

DETAILS
Medical, Sports & Entertainment in the 5G Era

How will medical frontiers change in the era of 5G and with the advancement of AI? This day also brings together leaders in sports and entertainment to consider what lies ahead.

10:30 - 11:00
Fireside Chat

Amon Miyamoto: Life is a roller coaster

Hall B (Exhibition Hall)

Amon Miyamoto

Amon Miyamoto

Director

DETAILS
Nahoko Tazoe

Nahoko Tazoe

Freelance announcer

DETAILS
11:00 - 11:40
Panel Discussion

The future of sports and business

Hall B (Exhibition Hall)

Susumu Fujita

Susumu Fujita

President and Founder, CyberAgent

DETAILS
Atsuya Furuta

Atsuya Furuta

Former player-manager for the Tokyo Yakult Swallows Professional Baseball Club

DETAILS
Mitsuru Murai

Mitsuru Murai

Chairman, Japan Professional Football League (J.League)

DETAILS
Mickey Mikitani

Mickey Mikitani

Chairman and CEO, Rakuten

DETAILS
11:40 - 12:20
Panel Discussion

Medical frontiers of cancer treatment: The disruptors

Hall B (Exhibition Hall)

David Agus

David Agus

Founder and CEO, Ellison Institute of USC

DETAILS
Hisataka Kobayashi

Hisataka Kobayashi

Chief Scientist and Senior Investigator of the Molecular Imaging Program, U.S. National Cancer Institute

DETAILS
Shinya Yamanaka

Shinya Yamanaka

Director and Professor at the Center for iPS Cell Research and Application, Kyoto University

DETAILS
Mickey Mikitani

Mickey Mikitani

Chairman and CEO, Rakuten

DETAILS
Hiroto Furuhashi

Hiroto Furuhashi

Executive Officer, Office Manager of Chief Executive Innovation Office, Rakuten

DETAILS
12:20 - 12:35

Special Content

Hall B (Exhibition Hall)

12:35 - 12:55
Fireside Chat

The next generation of content

Hall B (Exhibition Hall)

YOSHIKI

YOSHIKI

Lyricist, song writer, leader of X JAPAN (pianist and drummer)

DETAILS
Mickey Mikitani

Mickey Mikitani

Chairman and CEO, Rakuten

DETAILS
Rakuten Securities Seminar

Rakuten Securities, who are celebrating their 20th anniversary, will hold a seminar on the fourth day of Rakuten Optimism 2019. Topics will focus on how investment will evolve in the new Reiwa Era.

Rakuten Securities Rakuten Optimism 2019 Special Site

9:30 - 10:25
Speech

Can money buy happiness? The pros and cons of wanting more

Hall A (Exhibition Hall)

Jin Mayama

Jin Mayama

Author

DETAILS
10:30 - 11:20
Speech

Leading growth companies of the Reiwa Era and investment strategies for the Japanese market

Hall A (Exhibition Hall)

Masayuki Kubota

Masayuki Kubota

Chief Strategist, Rakuten Securities Economic Research Institute

DETAILS
11:30 - 12:20
Fireside Chat

My evolving investment strategy: Even aggressive investors should take advantage of stocks with shareholder incentive programs

Hall A (Exhibition Hall)

Hiroto Kiritani

Hiroto Kiritani

Professional shogi player (7-dan), investor

DETAILS
Anri Sugihara

Anri Sugihara

TV personality

DETAILS

Important Notes

For Rakuten Optimism 2019 attendees

About Qualifications

Attendees must be 18 years old or older to attend the business conference.

We reserve the right to ask visitors to leave or decline entry to the venue if they are obstructing event operations.

About Event Enforcement

In the event of inclement weather, natural disasters or other unavoidable reasons, this event may be rescheduled or canceled without notice.

About Tickets

Rules of ticket sales follow Rakuten Ticket's terms of service. (https://ticket.rakuten.co.jp/terms/)

Only the purchaser can attend this event.

About Taking Photos and Video

We will be recording and shooting videos on-site. All participants at the event agree to the following terms:
1) Participants agree to be recorded via photo, video and voice recording.
2) Participants agree to provide information and documents, including performing interviews.
3) Participants agree that all information filmed or recorded on-site is the property of Rakuten Group and can be used at Rakuten's discretion."

About Personal Information

All provided personal information (including applications) will be treated according to the Rakuten Group Privacy Policy (https://privacy.rakuten.co.jp/).